Category Archives: Advertising

Montana Meth Project

I happened to stumble upon this strong campaign a few days ago. Not only is it a very plausible cause to work with, but they also found a  very effective way to deliver the message. It comes straight from Thomas Siebel (yes the CRM billionaire) who upon his retirement decided to do something about that [...]

Openometer? Come on!

Just got the latest newsletter from Mini USA. I’m subscribed because I’ve always loved the Mini Cooper. The cars engineering is impressive, their design amazing, the advertising is usually pretty good. All the platform discretely yields “We are a smart, environmentally friendly and fun” in my mind they have always been one of my [...]